Office Depot Today
Office Depot provides more
office products and services to more customers in more countries than any other
company.
Incorporated in 1986 and headquartered in Delray
Beach, Fla., Office
Depot has annual sales of over $15 billion, and employs approximately 52,000
associates around the world. Currently, the Company sells to customers directly
or through affiliates in 42 countries.
Office Depot is a leader in
every distribution channel -- from retail stores and contract delivery to
catalogs and e-commerce. The Company has approximately 1,200 retail stores in North America and 350 stores, either company-owned,
licensed or franchised, in other parts of the world. Office Depot serves a wide
range of customers through a dedicated sales force, telephone account managers,
direct mail offerings, and multiple web sites. With $4.3 billion in online
sales, the Company is also one of the world's largest e-commerce retailers.
Dramatic Growth Over 20
Years
While Office Depot is
clearly a powerful organization today, the Company's beginnings were quite
modest. Office Depot was founded in 1986 and opened its first store in Fort Lauderdale, Florida.
In late 1987, David I. Fuente assumed the post of Chairman and Chief Executive
Officer of the fledging company, and took Office Depot public in 1988. The
Executive Team immediately began to execute an ambitious plan to expand the
Company's footprint in key U.S.
markets. The results were dramatic: By the end of 1990 Office Depot had 173
stores in 27 states. That same year, Office Depot announced its merger with The
Office Club, Inc., becoming the largest office products retailer in North America.
Domestic growth, however,
was only one aspect of Office Depot's expansion in the Company's early years;
the management team had its sights set on penetrating international markets as
well. Early 1992 marked the Company's acquisition of H.Q. Office International,
Inc., which included the Great Canadian Office Supplies Warehouse chain in
western Canada.
Growing steadily, the Company also subsequently opened new retail stores in Israel and Colombia under
international licensing agreements.
As Office Depot expanded
geographically, the Company also began to extend beyond its traditional
markets. In 1993, Office Depot entered the rapidly consolidating contract
stationer business by acquiring two market leaders: Wilson Stationary &
Printing Company and Eastman Office Products Corporation. The merger of six
additional contract stationers followed these purchases during 1994. These moves
positioned Office Depot to take advantage of industry trends that would come to
play a central role in the Company's success.
In the meantime, Office
Depot continued its steady international growth. Between 1995 and 1998, the
Company opened stores in Poland,
Hungary
and Thailand
under international licensing agreements and in Mexico, France and Japan under
joint venture agreements. Later, the Company acquired the interests of its
joint venture partners in both France
and Japan.
In 1998, Office Depot merged
with Viking Office Products, a public company and the world's leading direct
mail marketer of office products. The addition of Viking to the Office Depot
organization not only vastly expanded Office Depot's international presence,
but also made the Company the leading provider of office products and services
in the world.
That same year, Office
Depot began to leverage the Internet aggressively, launching the first of a
number of new Web sites, www.officedepot.com. The award-winning site
established Office Depot as the industry's technology leader, expanded its
domestic e-commerce capabilities, and ultimately extended the range of products
and services the Company could offer its customers. The following year, the
Company launched its first European e-commerce site, www.viking-direct.co.uk,
in the U.K.
By 2005, the Company had over 30 international Web sites. Worldwide e-commerce
sales in 2004 totaled $3.1 billion.
As Office Depot grew larger
and more complex, its management leadership needs changed. In 2000, David
Fuente stepped aside, and Bruce Nelson was appointed Chief Executive Officer.
The executive team's charge was challenging: To guide Office Depot at an
exciting and defining time in the Company's evolution. The Company immediately
undertook several new management initiatives geared to make Office Depot a more
compelling place to work, shop and invest. With a careful focus on invigorating
the Company's U.S.
retail operations, expanding its international business, growing its
best-in-class e-commerce business, and building a world-class warehouse and
distribution network, the executive team gradually took Office Depot to the
next level.
New Leadership Opens
Exciting New Chapter in Company History
In 2004, Neil R. Austrian
assumed the role of Interim Chairman and CEO. During that period, the Company
restated its commitment to continue Office Depot's strategic direction to grow
the business and improve financial performance. The Company proceeded to
benefit from two consecutive positive quarters.
In early 2005 Office Depot
launched a strategic marketing campaign which consisted of new advertising,
brand positioning and the reintroduction of the Company's famous Taking Care of
Business tagline. Office Depot next announced its multi-year agreement with NASCAR
to become the sport's first-ever Official Office Products Partner, and the
Company's sponsorship of Roush Racing's No. 99 Office Depot Ford Taurus driven
by Carl Edwards in the 2005 NASCAR NEXTEL Cup race season.
Steve Odland was then named
Chairman and CEO of Office Depot in March of 2005. Odland's significant retail
experience and strong track record of improving operating performance were
sited as defining reasons in his hiring. The executive team is now focused on
driving profitable growth by exceeding the expectations of its customers, and
building shareholder value by making Office Depot an industry leader in
efficiency and productivity.